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Archive for the ‘Loyalty Cards’ Category

Getting it Right: Plastic Key Tags South of the Border

Plastic Keychain Loyalty Card

One of our goals with the Plastek Cards blog is to educate readers to help them make informed choices, whether it be designing and manufacturing the perfect card, finding the best POS solution, or learning how a gift card program can boost their bottom line. In today’s post, we thought we’d take a different tack, […]

Customer Loyalty: Is Your Brand Sticky?

Loyalty Program Card

Did you know that 36% of Americans participate in loyalty programs, and that loyalty program membership is growing at a rate of 26.7% according to Colloquy, a loyalty information service? As you’re reading this, chances are you have more than a couple loyalty cards in your wallet or attached to your phone number. Here’s a […]

Must-have Features on Plastic Loyalty Cards? It Depends.

So, you’ve decided plastic card printing is the way to go with your customer reward or loyalty program. You’ve carefully planned how your rewards program will work, and you’ve incorporated some features that will help your business stand out. In this fourth and final post in my loyalty card series, I’m going to address a question […]

Five Great Ways to Differentiate a Loyalty Card Program

A good customer rewards program should be unique to your business and to the kind of customers you want to attract. When you’re planning your program (CRMTrends offers a great step-by-step guide), it’s important to remember that loyalty and rewards are not the same thing. Rewards don’t necessarily translate into loyalty – that sweet spot […]

Creating the Right Loyalty Program for Your Business

In my last post, I talked about some good reasons (at least, I think they’re good!) why plastic cards should still be part of your customer rewards program. This week, I want to take things farther by encouraging you to consider what type of customer rewards program might work best for your business. The Difference Between […]

Why Plastic Cards Should Still Be Part of Your Rewards Program

Customer rewards and loyalty programs are definitely big. Lots of businesses offer them with varying degrees of success. According to SmartMoney’s Annamaria Andriotis and her article, 6 Reward Programs Worth Your Loyalty, American households participate in 18 rewards programs on average, and U.S. consumers hold about 2.1 billion memberships, up 60% between 2007 and 2011. […]

Rewarding Your Clients with Plastic Card Solutions

With the steady rise in prices why not reward your clients with a VIP card solution or reward card solution. Rewarding your clients gives the client a feel of being appreciated, when they purchase something at your store you give them points that ends up rewarding them with a discount, merchandise or credit. Having this […]

How to Use Plastic Loyalty Cards To Increase Sales

Many businesses use paper loyalty cards to encourage customers to return multiple times to purchase their products and services. Repeat purchase programs such as “Buy 10 get 1 free” offers entice the customer by keeping them in a state of anticipation for their reward, and people simply love to see the card get punched – […]

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