Holograms & Color Shifting Ink: Unique Plastic Card Printing Options Part 2
“Help me, Obi-Wan Kanobi, you’re my only hope!” No, I’m not talking about the type of hologram Princess Leia used to try to contact Obi-Wan Kanobi, although it would be pretty cool if a plastic card could do that! Holograms and the use of color shifting ink are two more ways to add a distinctive […]
Scented Plastic Cards: Unique Plastic Card Printing Options Part 1
Have you ever smelled something and the scent triggers a memory? Each time I smell the scent of lavender, it triggers warm and fuzzy memories of my grandmother. Her house always smelled of lavender. And, who doesn’t love the smell of a new car? Or get hungry when smelling the scent of hamburgers cooking on a […]
5 Ways to Add Value to a Membership Card
If your organization uses plastic membership cards, you may be missing a golden opportunity to increase their perceived value—and increase your customer’s loyalty to your brand in the process. So what benefits could you add to your plastic cards? I think AAA is a great example of a company that realized the membership card becomes […]
What’s the Difference Between Foil Stamping and Embossing on Plastic Cards?
We’ve all been there. You search online for a product and land on one website that looks fresh, modern and professional, and another that looks like it’s from 1991. If you’re like me, you’re drawn to the fresh, modern and professional website and will most likely dismiss the other company. Just like websites, a gift […]
Why You Should Make the Switch to Plastic Cards
Whether you’re just starting your business or you’re a seasoned veteran, you’ve probably looked into or handed out business cards. And most likely it’s been paper or maybe a paper laminated card. What you may not have considered are the advantages of using PVC plastic cards to promote your business. In this week’s post, I’ll […]
How Credit Card Protection Sleeves Help Your Business
I don’t know about you, but I usually carry more than one credit card in my wallet. Constantly taking it in and out—and scraping it against the card behind it—does little for the life expectancy of the magnetic stripe on the back of the card. A credit card protection sleeve can go a long way […]
Creative Ways To Use Plastic Cards for Fundraising
Fundraising is a way of life for non-profit agencies, school Parent Teacher Associations and children’s clubs, and finding creative ways to raise money can become difficult. We all love getting our delivery of Girl Scout cookies every year (just don’t look at the calorie stats!), but there are other avenues for fundraising that could be […]
Why Combo Plastic Cards Are Good For Business
As a small business owner, you know that steady, repeat customers are the key to any successful business. Without them, it’s nearly impossible for any business to stay afloat. Your goal is to attract new customers but also cater to those who return for merchandise or service again and again. Combination plastic cards that function […]
Advantages of Plastic Gift Cards Over Paper
Last week, I discussed how gift cards can help generate leads and boost profitability all year round, not just during the Christmas holiday. Whether for Valentine’s Day or a birthday, a gift card is one-size-fits-all and never the wrong color or style! So for a small business, offering gift cards can only boost your marketing […]Generate New Business All Year With Gift Cards
While Christmas is undoubtedly the time of year when gift cards are exchanged fast and furiously, don’t think they aren’t popular other times of the year. Printing plastic cards for a gift card campaign can boost opportunities for repeat business, and potentially lead to additional loyal customers. Promoting gift cards for products or services can […]